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Jester Mauricio • Jan 02, 2024

The Real Estate Secret 90% of Agents Miss This Key Ingredient

Did you know that 90% of the real estate business is conducted by the top 10% of professionals?


It's true. In fact, this trend is seen not only in the United States, but also worldwide. The majority of agents, on the other hand, find themselves struggling to make a significant impact in the industry. In the dynamic world of real estate, an astonishing fact often goes unnoticed – a mere 10% of real estate professionals are responsible for a whopping 90% of the transactions. Have you ever wondered why this elite group dominates the industry? The answer lies in a key ingredient, a secret that the majority of agents overlook. In this blog, we'll uncover this hidden truth and shed light on how you can propel yourself into the top 10%.

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The Marketing and Business Agreement Gap


It's not a lack of effort that keeps most agents from reaching the summit; it's the absence of a crucial element – a marketing agreement and a solid business strategy. Many agents, unfortunately, resort to a hit-and-miss approach, throwing metaphorical spaghetti at the wall to see what sticks. This haphazard methodology leaves them with only a fraction of the business that the top 10% effortlessly secures.


WANT TO HAVE A CLEAR DIRECTION ON YOUR REAL ESTATE MARKETING STRATEGY? TAKE OUR QUIZ NOW!


The Secret Ingredient: Deliberation and Focus


The underlying secret to the success of the elite 10% is surprisingly simple – they are all in. Unlike their counterparts, they are deliberate, focused, and have a clear vision of where they want to go. The more you hone in on your goals, the more success you'll achieve.


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FOR REAL ESTATE AGENTS


Our Discovery


We have worked with 350+ agents to develop a solution that caters to their unique needs.

These agents shared three common desires: control from broker to broker, the same support as top-performing professionals, and differentiation from their colleagues. We took these insights and expanded our services to cater to their specific requirements.


Since then, we have worked with over 6,000 agents, serving three to 4,000 of them with our branding, logos, and websites. Our approach is deliberate and focused, with the aim of helping agents scale their businesses. Currently, we have over 150 agents in 17 states, and we're still growing and thriving.


Whether you find yourself in the esteemed top 10% or among the 90% looking to climb the ranks, Liftoff Agent offers scalable solutions. If you're already crushing it, let's talk about taking your success to new heights – YouTube channels, impactful marketing, and a centralized website. For those just starting or wanting to go full-time, Liftoff Agent simplifies the process, focusing on content, branding, and a strategic approach to building your real estate empire.


Choose Your Path: Top 10% or Aspiring Professional


The question is, where do you stand? Are you part of the top 10%, implementing Standard Operating Procedures (SOPs) and Key Performance Indicators (KPIs)? Or are you in the 90%, working off referrals and juggling multiple responsibilities? Liftoff Agent is here to guide you on your journey, whether it's scaling up your existing success or starting from the ground up.


Brief Summary


The real estate secret is out – success in the industry is not a matter of chance but a result of deliberate actions and unwavering focus. Regardless of where you find yourself on this spectrum, Liftoff Agent is your ally in achieving real estate greatness. Subscribe, stay informed, and take the steps to transition from the 90% to the esteemed top 10%. Your success awaits – get ready to lift off!


We value your growth and we are here to help you succeed.


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We specialize in working with real estate agents and teams to build local authority. We do this through creating and managing your brand, website, video and social presence.


We'd love to chat and show you how you can dominate your local market and avoid wasted marketing dollars.

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